15 GHP Q4 2025 Graydon Moffat has a pretty unique approach to skincare. This is due to her being a former vegan chef, who formulated her very first skincare creations in her own kitchen! Always being hyper-aware of the spectacular benefits of certain superfoods when eaten, Graydon felt it time to harness those benefits in skincare, too. Her own journey with hormonal changes and skin sensitivities drove her to create her own products that nourish and protect the skin without irritation. Having spent many years as a yoga instructor, she found that she wasn’t alone, with many of her clients experiencing the same challenges. “The combination of superfood-inspired formulas and unwavering dedication to creating products for sensitive skin has made Graydon Skincare stand out among others in the industry,” says Graydon. “While we’re here for everyone, we’re proudly-age-positive – from the ingredients we choose to the language we use; you won’t hear terms like ‘anti-ageing’ from us!” Most recent of the company’s product launches has been Moon Boost, released earlier this year, and Hydratone, which is launching in the new year. Moon Boost is a gentle brightening serum containing vitamins A, C, D, E, and K. Graydon explains, “We use a more stable, less irritating vitamin C called THD and an exciting biotech active ingredient, torula oil – a sustainable palm oil alternative that keeps skin plump and protected.” On top of that, Moon Boost harnesses superfoods like raspberry, shiitake, and carrot. Here is what a delighted customer, Sylvia B, has to say about her experience using Moon Boost: “It is like a miracle. Feels very good when applying and my skin is softer and brighter looking. I am not a young woman and I look it, and this product makes me feel great.” Meanwhile, Hydratone will be a gentle daily exfoliating, toning, and hydrating offering, Graydon Moffat founded Graydon Skincare in 2016 with the mission to create gentle and effective plant and biotech powered skincare products that work. Like Graydon herself, many of the company’s customers are women who have lived incredible lives so far, and Graydon Skincare seeks to help them age better, in a way that supports both their confidence and their skin’s health and longevity. Each product is vegan, cruelty-free, and formulated for sensitive skin, while also providing a delightful sensory experience – Who says gentle skincare has to be boring? As we bestow Graydon Skincare with the title of Best Age-Positive Skincare Company 2025 – Canada, we sit down for a lovely chat with Graydon herself. Meet Graydon, the Vegan Skincare Champion giving a visibly brighter, smoother complexion, thanks to star ingredients, gluconolactone (PHA), mandelic acid (AHA), fulvic acid, and maple sap water. Graydon comments, “We don’t have anything quite like it in our product line yet, so we’re thrilled to be offering some diversity to our customers’ routines!” “We are proud of our focus on age positivity. Part of that, in our opinion, is creating accessible skincare education that tackles topics like wrinkles, crepey skin, “firming” skincare, and more, with clarity and transparency so that people truly understand the relationship between skin and ageing.” Graydon adds, “We’re also in the process of elevating our current formulas. We’re keeping the good stuff like many of our sensitive, skin-friendly superfood ingredients, and enhancing other aspects of our formulas, including better aromas, colours, and textures, for many products! We’re planning on rolling this out in 2026.” The company is also proud to offer an online resource called Mindful Beauty Magazine, where it posts educational yet fun articles about skincare, which Graydon describes as a labour of love. Now, as the business approaches its tenth anniversary and Graydon herself just turned 60, there is a certain aura of excitement toward celebrating a founder who proudly owns her age, her skin, and her confidence. Thus, we are keen to find out what’s next for the brand. Graydon reveals, “We want to continue to find avenues of innovation that align with our values and serve our clients who have come to expect an age-positive, gentle, and education-based approach to their skin health from us. For us, that looks like boldly and passionately continuing to shift the way people talk about skin ageing. It also looks like bringing new products to market that fill the need many people have for vegan, gentle, intentionally formulated skincare that targets skin ageing without the shaming language attached.” She concludes, “A big goal for us is growth. We’d love to find ourselves in more retailers globally in the next five years, and we’re putting in the work now to make that a reality. We’re proudly Canadian, but we want to see Graydon Skincare on gorgeous faces around the world.” Company name: Graydon Skincare Contact name: Graydon Moffat Email: [email protected] Website: www.graydonskincare.com
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