39 GHP Q3 2024 Hailed as somewhat of a ‘miracle cure’ by the likes of The Sun, The Daily Mail, Lad Bible, and Hello, Watermans is, according to a study of more than 2.2 billion consumers by Captify, the most searched for haircare brand in the world today. Sitting atop more than a decade of experience in this space, this multi-award-winning, UK-made haircare brand remains more committed than ever to crafting quality products that use only the finest ingredients and to always putting its customer first. A business ran almost entirely by women and co-owned by a woman of colour, the story of this forward-looking company dates back to 2012, when Gail, a salon owner and hairdresser, and Matt, a marketing expert, began development on a series of products that would end the hair-related anguishes of consumers everywhere. Well aware of the difficulty of the challenge that lay ahead, Gail brought these products into her salon environment to test them in the real world, on customers with a variety of hair types, textures, and conditions. The response was overwhelmingly positive, and Matt and Gail knew that they had something special on their hands, the formula for a series of products that had already demonstrably exceeded the high salon standards that they were aiming for. From this humble starting point, Watermans’ range has today grown to encompass a number of proven and widely recommended hair growth products, with these spanning everything from the aforementioned shampoo and conditioner to oil, elixir, hair vitamins, a detangling comb, and a scalp massager. Each of these products are, in and of themselves, exemplary, but Watermans is the first to recognise that choosing a brand for their hair needs means more to a customer than simply selecting the products themselves. It is about finding a haircare partner, a brand that offers holistic solutions and that can support an individual across every stage of their hair journey. From its commitment to ensuring that all of its products are sulphate-free, to offering expert advice through its groundbreaking AI hair consultant, Watermans is proud to be that brand. Corroborating this is Watermans’ holding of the highest UK business award that it is possible to win, with the company having received the Queen’s Award in 2022 in the Enterprise - International Trade category. On the back of this prestigious award, Gail was even invited to Buckingham Palace, where she met King Charles III. Whilst this is objectively the defining moment of the business so far, perhaps the thing that Matt and Gail are the most proud of is the array of charitable work that their company has carried out. Launched in 2012, Watermans has gone from a small start-up to a more than £7 million business selling one product every 30 seconds to customers worldwide. Named as the Best Hair Growth Brand 2024 - UK, Watermans was established on the back of a personal story, with its founders, Matt and Gail Waterman, both suffering from hair loss for a number of reasons prior to experiencing a breakthrough with these products. At the core of these offerings are the Grow Me Shampoo and Condition Me Conditioner, but a number of hair growth products are today available for men and women alike. Homegrown and High-Quality Hair Growth Solutions Since developing its initial game-changing creation, the business has only gone from strength to strength, and it has given back at every stage of this journey. For example, since 2014, the brand has been supplying free bottles of Grow Me Shampoo to chemotherapy patients and wards across the NHS. Watermans is also a premier supporter of grassroots football and is immensely proud to be the main sponsor of the Chesterfield FC Academy, having also provided thousands of football kits to underprivileged individuals right across the UK. Along with doubling down on these charitable initiatives, Watermans is also currently experiencing significant growth and undergoing considerable development, launching such products as a hair loss concealer and hair building fibres to the market in recent months. Just like the other items in this industry-leading range, the brand here combines a number of natural ingredients such as biotin, rosemary, argan oil, caffeine, and vitamin B3 to create the best environment to promote a healthy scalp and nurture demonstrable hair growth. With Watermans, a person’s hair can finally realise its full potential as their crown and glory. As a trustworthy brand that more than does its part both in industry circles and far beyond, we are proud to champion its successes and invite our readers to learn more about the business using the link below. Contact: Gail Waterman Company: Waterman corporate enterprises Ltd Web Address: https://watermanshair.com/
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