GHP 2018 Pharmaceutical Manufacturing & Packaging Awards
GHP / Pharmaceutical Manufacturing & Packaging Awards 2018 11 to provide a prescription stamp to benefit dental professional users. This demonstrated strong collaboration between Dental Professionals and the product manufacturer in providing dental patients with an evidence-based solution to improve oral health. VSM is also active in the consumer market, where they have devised an educational toolbox delivered annually to over 350,000 UK primary school children. The toolbox includes Key Stage 1 messaging along with evidence-based oral health messages and product samples. These are distributed to the children in take home packages to use and share the information with parents. Also included is a uniquely packaged curriculum book which teachers use as a resource for lesson planning on the topic of oral health. Concurrently, this message is communicated to 9,000 dental practices across the UK. The toolkit is adapted to support professional messages to young patients and their parents and to offer an information point in their practice for further oral health promotion. Most recently, the team at VSM has developed a unique packaging item for the British Dental Industry Association. This drove engagement and increased member awareness of benefits. This novel show and tell package brought member benefits to life using practical products to increase engagement both now and in the future. These projects have all led the firm to win the prestigious title of Best Oral Healthcare Marketing Specialists - United Kingdom. Gail Vernon, VSM’s founding director commented on the company’s success. “This is very exciting news for VSM. We strive always to be innovative and ground-breaking in the way we communicate our clients’ messages and so it is great that this has been recognised. Our company vision is to be the marketing & communications agency of choice to the oral healthcare sector in the UK. This award cements this position as we expand our offering internationally.” Ultimately, looking to the future, VSM remains dedicated to creating communications and packages which inspire, motivate and educate both health professionals and consumers. Company: VSM Healthcare Contact: Bridget Francis Address: 8 Salmon Fields Business Village, Royton, Oldham, OL2 6HT, UK Phone: 0161 665 2882 Web Address: www.vsmhealthcare.com
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