About Us Introduction Global Health & Pharma is excited to announce the launch of the Healthcare and Pharmaceutical Awards 2023! Returning for the eighth consecutive year, this ever-popular award has become a flagship programme for the GHP brand. For the last seven years, we have been dedicated to recognising the leading companies driving innovation within these sectors, and in 2023 we will delve even deeper into the key trends and industry developments shaping the Health and Pharma market today. Global healthcare expenditure has been steadily growing year-on-year for the past two decades, with the USA and Europe ranking as the world’s top regions for healthcare spending. The US has long been a central hub for pharmaceutical innovation, which is partly due to approximately 20 percent of the country’s entire GDP being allocated to healthcare. This is almost twice the amount spent by other countries. But America isn’t the only frontrunner in this sector; Switzerland ranks as the largest pharmaceutical producer in Europe, and Germany is a recognised leader in Research and Development. The growth of the Healthcare and Pharmaceutical industries has been accelerated by the emergence of new technologies including Artificial Intelligence, Big Data, Machine Learning, IoT, and Robotic Process Automation. AI-based solutions in particular are expected to make a significant impact over the next few years, as the technology could assist in detecting and preventing health issues before they become severe. Administrative and data-centric healthcare tasks can now be automated using RPA, which helps to reduce staff workloads and save on operational costs. These technologies – among others – are poised to revolutionise the medical field and make the prediction, diagnosis, and treatment of diseases much more efficient, leading to significantly improved patient care and outcomes. Bronze Package 695 GBP Full page article Bespoke trophy Personalised digital logo www.ghp-news.com
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